<The Art of Letting Go> recounts the delicate balance between desire and duty, as the label battles the lure of a well-deserved good night’s rest and the guilty conscience of taking a break from work.
Mellow color tones, along with dreamy yet subtle details, take center stage in this collection, showcasing the seduction of a deep slumber. The collection breaks down into different chapters to thoroughly study the unspoken prerequisite of what constitutes the perfect nap.
Sleeping Attire – taking inspiration from crazy slumber party costumes to slouchy loungewear and everything in between
Interior – wallpaper, bedsheet, and pillow prints derived from fragments of Moto’s and Kinder’s childhood bedroom make their way into the collection in the form of nostalgic prints and quilts.
Abstract – from bed-wetting elements to superstitious interpretations of dreams, the label parades its forte in humorous storytelling through dreamy subliminal details.
It is imperative to note that the label has made the conscious decision to not let the soft drowsy undertone of the collection distract from the need for diligent work ethics in delivering the collection. Every decision made is guided by a code of conduct that prioritizes impeccable attention to detail and its responsibilities to the environment.
<The Art of Letting Go> is ultimately a visual diary of the label’s dilemma. It begs the question of how much we are willing to loosen our grip in return for a little peace of mind.